Red Rocks Now Uses Reusable Cups, What You Need to Know

DENVER (KDVR) — Red Rocks Park and Amphitheatre is going green with reusable cups.

On Tuesday, Denver Arts and Venues, the agency responsible for operating Red Rocks, posted a notice about the new cups at X. Known as r.Cups, they are designed to be used, collected, sanitized and reused over and over again.


Red Rocks Reusable Cups
Red Rocks introduces reusable cups that can be returned on-site, sanitized and reused hundreds of times. (Denver Arts and Venues)

The reusable cups are part of Red Rocks’ commitment to sustainability and environmental stewardship.

“Using reusable materials reduces pressure on resource consumption as one cup can be used hundreds of times,” says Denver Arts and Venues.

For this latest addition, FOX31 reached out to Denver Arts and Venues to learn more about how these reusable cups will work.

How are these cups cleaned and reused at each show?

According to a spokesperson for Denver Arts and Venues, the r.Cups are made of polypropylene plastic and are BPA-free, food-safe and durable.

At the end of the show, guests can drop off their r.Cup at one of the on-site recycling bins. From there, Red Rocks staff will sort through all of the waste to ensure that cups and other reusable and recyclable materials are separated from landfill.

r.World, the company behind r.Cups, will then be responsible for collecting and sanitizing the cups, Denver Arts and Venues said. The Denver-based “wash hub” will sustainably sanitize the cups.

Denver Arts and Venues said r.World will also use an AI robotic quality control system to ensure the cups are fully sanitized and ready for reuse.

Can I take the cup home as a souvenir?

Denver Arts and Venues asks guests to return the cups when they are empty.

They compared it to the glassware in a restaurant.

“Just like traditional glassware in a bar, r.Cups are designed to be used over and over again. The success of this program depends on customers returning r.Cups so they can be reused,” Denver Arts and Venues said.

Currently, the r.Cups are only used for craft beer and non-alcoholic beverages at Red Rocks.

The reusable cups have already been introduced at the Fiddler’s Green Amphitheatre and will soon be introduced at the Buell Theatre.

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